Right, I've been driven to this by a mixture of guilt and compassion. Guilt, because I've indulged in some moderate Apple/iPod bashing on this forum (some justified, some plain opinionated); compassion, because I think some of those on here clearly happy with their choice of an iPod are getting a raw deal for this, and I'd like to be among the first to redress the balance. For me, here's a wish list that, if Apple delivered on it on future iPod models, would have me switching players in a heartbeat: 1) Reliable, removable, VERY long-life (50+ hrs) battery 2) VAST improvement in SQ, particularly bass response, even WITH low-grade, cheapo headphones 3) Multi-codec support in iTunes and on player 4) Gapless playback of at least one format 5) Better SURFACE build quality - particularly, getting rid of the 'I scratch easily' plastic front, and the fingerprint-hungry chrome back 6) Reduction in all physical dimensions, including weight 7) Standard mini USB 2.0 connectivity 8) Removal of unnecessary junk like calender, games, et al 9) Reliable HDD around 80GB at the range's top end Think that about covers it. The look I could live with, the clickwheel I love. Any other non-iPodders care to field their thoughts?