Study: UK viewers demand personalised bundles

  • Thread starter Deleted member 765458
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A study commissioned by communications and media software and services provider Amdocs reveals that UK consumers are not getting enough from their TV and video subscription services, and are demanding more personalised bundles.

The survey, conducted by Vanson Bourne, sampled 1,000 UK viewers to gauge their attitudes towards TV subscription services, payments, and advertising, to learn more about the nation’s viewing habits. "

Study: UK viewers demand personalised bundles
 

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