We reckon its a setup. We reckon its all CG effects and even the "Making Of" is a setup. In that GoogleEarth shot, arent the balls in that shot absolutely HUGE, must be siz of beach balls from the height the shot is aken from. i would have thought the shot would just be a mess of colour.
Either way, its making us talk about it.
Shame they arent getting brilliant reviews.
and they quote -
"Sending 250,000 multi-coloured 'superballs' bouncing down the streets of San Francisco may seem the strangest way to do this, but that's exactly what Danish director Nicolai Fuglsig did for the BRAVIA commercial in July this year. San Franciscans have seen some unusual things in their time, but even this gave them something to talk about. And we've got the feeling that this commercial is going to do exactly the same thing"
but it's not exactly an independent opinion tho...