Bigtim: Did you buy the 40w? if so whats the quality like on SD now you have it home, and be honest!
I did and, honestly, it's far better than I expected!
The analogue tuner isn't great but that's because I get a lot of reflections and ghosting on my aerial - the CRT was as bad. On freeview it's superb and that's what I watch exclusively.
Other posters have mentioned a bit of a "soft" pic and I'd go with that (from close up) but that's not a bad thing with freeview SD. After running the settings from another thread, even up to 2 foot in front of the screen I don't see the big blocking and pixelisation that is obvious on my Dad's Sky SD fed Tosh 32wl56 even from 4 feet.
From 6 feet it's just excellent - even with rugby (I don't watch soccer). I don't see motion blur (except wehn noise reduction is turned on or there are some particularly fast credits scrolling at the end of a show).
Some channels are better than others but BBC1, 2, 3 CH4, Film4 and Channel 5 make up the bulk of my viewing and I can't fault them. DVD better again (naturally).
Tried HD from a HD camcorder and that showed what the set is truly capable of - spookily clear.
So I'm happy, but I'd still recommend you view one you can tweak the settings on and compare to a plasma (like a Panasonic 37px60) - some people just prefer the glowing phosphor and flicker of a plasma. It is more CRT-like, LCDs have a different, more detailed pic (that I prefer).