Samsung get arty with s[edition] app


Distinguished Member
Works available from £5 to £1,000

Samsung is giving a first look at the s[edition] App for Smart TV. today at WIRED 2012. The App will create an artistic display for WIRED delegates as they explore the exhibition zone and see works from some of the world’s most acclaimed contemporary artists via Samsung’s 75-inch ES9000 LED Smart TV.

Works include unique art from artists including Damien Hirst, Tracey Emin and Shepard Fairey, the s[edition] App provides Samsung Smart TV owners with the chance to buy, collect and display limited edition art for the home. Prices for a work of art range between £5 and £1000 and come complete with a certificate of authenticity.


Samsung’s One Design philosophy, they say, 'perfectly complements' s[edition] with the TV range now more stylish than ever before with their ‘barely there’ frame allowing the art to take centre stage.

“The launch of s[edition] on to Samsung Smart TV opens up the world of art to the public, allowing people to view their favourite pieces of art in the comfort of their own home. The beauty of the images they choose will be intensified through the picture quality of the Samsung Smart TV range, creating an incredibly impactful visual experience for viewers.” said Lali Parikh, Strategic Content Manager, CE, Samsung Electronics UK.

“The new App from s[edition] offers contemporary art lovers the opportunity to enjoy art from some of the world’s leading artists at affordable prices. It’s an easy way to collect contemporary art that can be enjoyed on screens at home and on the move. Via the s[edition] App you can browse a catalogue of unique art, listen to exclusive artist interviews and build a digital collection of limited edition works,” said Robert Norton, CEO, s[edition].

The App will be available on Samsung 2012 Smart Interaction enabled models.


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