So, my local John Lewis currently have this TV for £3000 inc. their standard 5 year warrantee. However, online the cheapest seems to be around £2000 with the additional 5 year warantee available for another £400. Trouble is, I'd prefer the warm feeling of dealing with someone like JL, and someone who is local enough to go and stir up trouble if I have problems. What I would really like is to find a bricks and mortar retailer who I can get my local JL to price match at around the £2500 mark. Has anyone done this, or have any good suggestions of places to try?