I had by sheer chance a meeting today through a work contact with someone who works for Panasonic. We got talking about LCD and Plasma panels etc. and in particular the new 32 500 series LCD. I said to this chap that I thought the new LCDs were very good but for me 32 was not gaining me that much in screen size over my present CRT so when were Panasonic going to release a 37 model. The answer in a nutshell is that Panasonic have definitely got no short to medium term plans for going beyond 32 with LCD. He said the company philosophy is that once beyond 32 their Viera range of Plasma panels neatly fulfils that role, starting with the 37 PE500 Viera. I did say that their sister company JVC had a 37 LCD, and he replied that JVC do not have Panasonics range of top quality Plasmas. So for what its worth, there you have it.