2300 now and you also get 10% off this price. This discount also applies to all 2020 models until 070720. I was chatting to Sony online and I asked which 85in model was better the 2019 G8596 (£2200) or H8096 (2300) and the guy said the 8596 was better specced. Shame the 10% discount doesn't apply to older models.