Discussion in 'Film & TV On Demand Streaming Services' started by Phil Hinton, Oct 24, 2018.
Google Play will now upgrade HD and SD content to 4K HDR, for free, in some regions.
Read the news.
Happy with my ATV 4K with free 4k upgrades in Germany. These guys want to play the "you're not important enough" game, then my money stays in my wallet regarding their service even when it reaches here.
Whilst it's a shame the UK doesn't get free upgrades yet...and that sucks. What sucks more is the minimal and lack of 4k content at the moment. Hopefully... 2019
If I was going to go digital it would be with google play for ease of access. So this news does come with some joy in that they're becoming somewhat progressive. But still a long way to go.
I presume it's something to do with digital right laws or something for oversea markets that we lag behind.
If google can’t be arsed then Apple will get even more of my money!
The problem with Apple is that I can't have a local backup of the 4K title when Google finally discover they want my Norwegian money after all (and I really want to leave Apple behind).
This is the beauty of Apple TV 4K....you can have a uk and us account
Looks like Apple has the upper hand in the 4k HDR market in the UK. Far larger library and cheaper too. I'll take the free upgrades from Google if and when it comes to the UK but they won't be getting anymore of my money for films.
It looks like Google is now rolling this out in the UK, according to
Google Play UK now upgrading your movie library to 4K for free - HotUKDeals
According to one of the comments it is being applied to films from certain studios that were purchased prior to 23 October. And upgrades have not reached everybody yet.
As a reminder, you can watch purchased Google Play movies via the Youtube website, or the Youtube app, in addition to the Google Play app. Though the Youtube app on certain devices and models of TV won't play purchased films in HD (up until now at least - not sure if that will be changing).
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