It looks like the current interi art range but with a diffrerent glass stand.
IIf memory serves me well it works by firstly taking the 50Hz 625 line interlaced picture and converting to progressive scan internally. Then effectively doubles the number of scan lines to 1250 and at the same time changes the frame rate from 50Hz to 75Hz to avoid flicker. It is an interlaced picture that is finally displayed.
In theory at least, should be a massive improvement on current standard 625 line TV's, certainly over pseudo processing like pixel plus.
Keep an eye out on the JVC web site or visit the EISA web site for a picture.