Hi, It was delivered this morning and here is my experience so far... The stand is pretty easy to build. I don't build things often (this is probably the first in over a year!) and so I was a little nervous building it incase i split the wood or cracked the glass but all went up ok. The TV is VERY HEAVY! It took 2 people to lift it onto the stand! The stand is pretty tough and the TV doesn't feel lose or anything which I am happy about with the 9 month old daughter crawling all over the place! The picture... Well the picture is AMAZING. I have seen about 50-60 TVs in the past 3 months from 28" to 36" CRT and several Plasma and this is the best picture I have seen on ANY TV. It is the perfect colour, brightness, sharpness, etc. It is just the right depth. There are no fuzzy bits or lines on the screen like I saw on some 36" CRT and Plasma's (mainly Toshiba). it doesn't have loads of extras like being able to watch 2 channels at the same time split screen but it has several picture options like Zoom, Smart, Wide etc etc I am so happy with the picture, via RGB it is amazing, truly amazing. I use my Xbox as my DVD player and it looks stunning with the Xbox Advance SCART kit (So I can get RGB output) and it looks better than some £1000+ kits I have seen. Sound... The sound is very good, obviously it is not as good as a 5.1 setup but it is clear and there is no distortion. I am going to invest in a Yamaha Reciever and some Mission (or alike) speakers in a few months but until then the sound on the TV is very very good. I have no complaints when watching DVDs as it sounds very nice (i am using xbox also!). Virtual Dolby isn't all that good on any system but it works a bit better in my living room than it did in the shops i heard it in. Conclusion... I am VERY happy with the TV. It has everything I want and for £850 with Delivery I think it is a great deal. It is only missing a few features which I doubt I would ever use. I would recommend this TV to anyone looking for a 28 or 32" TV who doesnt want to pay loads but wants a good picture and nice sound. Thanks to all who helped me, I am very happy with what I have now PS how do i get into this service mode or whatever it is?