How either side can get a lead in the high def wars

[Pecker]

One of the problems facing high def uptake is the format war.

Another is a complete ignorance that either format exists.

How about one side or the other insists that, whenever a company releases a film in high def as well as DVD, the TV ad (and other ads, for that matter) says "Also in HD DVD/Blu-Ray" (delete as applicable), at the end.

If, for example, HD DVD started doing this and the other didn't, it'd be a pretty major factor in boosting the format's public profile.

Steve W

 

[Dutch]

Sounds good to me.

Steve

 

[mattym]

casino royale was advertised in a paper as also available on BD

 

[mattym]

advert on tv just now(on kids channel) for Eragon, huge big BD logo on screen with Also available on:

 

[MI55ION]

Shouldn't it read 'out now on HD DVD / Blu-Ray.... also available on DVD'?

 

[Pecker]

Having the logo is good, but most people will miss it if they're not looking for it.

A voice saying "Out now on DVD and High Definition DVD" will get people asking questions.

Steve W