Lee Trevino (the golfer) was hit by lightning. It was an indirect hit as the lightning bolt hit the ground first and he was standing close enough to get smacked by an off-shoot bounce.
He was in hospital for a long time and his spine was damaged as well as the usual burns.
The picture in post #1 shows the guy being hit directly from above and being hit straight onto the top of his head. His brains would have fried, the force would go straight down his spine frying all the nerves and tissues and his heart would have stopped.