Funny, cos all you hear about the Samsung 32" is problems with tearing and motion blur which firmware fixes can't cope.
I also went to Comet and watched their hi-def feed on 10 sets and I thought the 37" Tosh (which I have) was the best picture of the lot.
The Samsungs were dull (and nothing could change that)
The Philips was too bright it was distorting.
The Toshiba had a lovely glowing image that I just kept coming back too.
Also of course the Freemans deal helped
I sent my 1st 37" tosh back and my 2nd one is pixel perfect.
What worries me about the 42" is it's lower contrast specs, which I guess means it won't go as bright (or poss as black)