electriQ 55 OLED Review & Comments

Discussion in 'OLED TVs Forum' started by Phil Hinton, May 26, 2018.


    1. Phil Hinton

      Phil Hinton
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    2. Loopthrough

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      Wasn't expecting this review! Must be similar in performance to Cello/Ferguson/Goodmans.

      If you want OLED, it's better to spend the little extra and go for an LG or Philips.

      Things will get exciting when Hisense and another major Chinese brand start doing OLED, although because there's only one TV sized panel maker prices aren't going to be *really* competitive anytime soon.

      Even if the prices we're at today would've been unthinkable just a few years ago.
       
    3. babator

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      Similarly priced LCDs' Rec.709 colour performance is not "slightly" better but far better. electriQ should prioritise the SDR colour mapping fix above all the others, and then this really would be a best buy for the vast majority who don't calibrate their TVs with the help of a meter.
       
    4. gigglebug

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      I'd hazard a educated guess that as, by far, the majority of consumers who by sets don't even know about calibration, let alone be prepared to pay for one, the lack of adjustments with this set won't hold it back in the most part. They will however be aware of the advertised benefits of Oled technology and will see this as a bargain.
       
    5. SonOfSJ

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      But that's exactly the point. It's not a little extra, it's a lot extra. The review does say that an LG B7/C7 OLED is almost twice the price, not a little extra.
       
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    6. SonOfSJ

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      If ELECTRIQ could implement some of the changes, for instance allow calibration controls for a 2 and 10-point greyscale and increase the price to, say, £1,000, they would still have a winner. I'm personally not too bothered about the lack of a full Colour Management System because Sony televisions (of which I have two) have accurate colours once the greyscale has been examined, and Sony televisions do not have a CMS.
       
    7. gigglebug

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      Exactly my point. This set will give the opportunity to many who believed that Oled was out of their price range the ability to have one. The fact that it cannot be adjusted will be irrelevant to the majority so won't be a negative in the most part.
       
    8. Pecker

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      It has to be said - WOW! I wasn't expecting that!

      As a kitchen/bedroom telly this would be excellent. As a main/lounge TV this looks like being the best option if you only have a grand or so.

      It's a shame you didn't look at calibrating using the service menu. I appreciate it wouldn't have been fair to publish the results as part of the review in the normal way, but it would have been interesting as a sidebar - indicating what is possible.
       
    9. SonOfSJ

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      Yes, non-adjustments will not bother most people (who don't adjust their existing sets anyway)!
       
    10. gigglebug

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      Likely to be paired with a £150 bluray player and a £200 soundbar for the most part you would have thought.
       
    11. gigglebug

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      It's quite right that it is highlighted in the context of this being an enthusiast website though, just to make it clear. I just know from experience that a very small percentage of consumers will be concerned that it lacks the ability to be calibrated.
       
    12. george1979

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      Great to see new OLEDs coming out at this price point. It can only be good for consumers and hopefully we will see more entrants soon.
      Amazing to think we can get a 55 inch OLED for this price. It also shows Sony up regarding their implementation of Android OS. If these guys can get this working well on an OLED for 850 quid it makes a mockery of their £1000 LED TVs that run slow.

      It seems petty to even mention this given the price but that stand is utterly hideous.
       
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    13. SonOfSJ

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      I could not agree with you more about the Sony Android system, thinking also of my Sony 75W855C television that is currently on a year's holiday in the hall ....
       
    14. zubeir

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      Was expecting this set to get 5/10. Surprised they got Android working on it smoother than Sony, probably has even more ram as well.
       
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    15. Loopthrough

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      In TV terms, I wouldn't call it a lot extra (LG OLED on sale is around 1399). If I was only able to spend the amount of the electriq I would go for a high end LCD anyday. Can you imagine the quality/longevity of the capacitors etc in this new brand?!
       
    16. Aretak

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      Sony's system seems bogged down by all the extra crap they add in on top of it. Scrolling through the running apps reveals a ton of Sony-specific stuff competing for CPU time. Even the volume control is an app. I'd guess that electriQ's barebones approach rather helps it here, since they'll be running a lot less bloatware even if the hardware is similar.

      You can't get a "high end" 55" LCD for £850 though. Even a higher mid-range set that could begin to compete in terms of basic things like black reproduction, such as the Sony XE90, costs £150 more at clearance prices. For £850 you're looking at a fairly basic edge-lit model with column-based local dimming at best. It may have more accurate colours for SDR, but it's also going to be massively-compromised in other areas of picture quality where this OLED excels. As always, it would seem like a toss-up to me depending on what you value more, but I'd certainly take this over an edge-lit LCD if that was the choice, personally.
       
    17. Yaka

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      damn shame input lag could not be tested.
       
    18. SonOfSJ

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      As indeed would I, for 850 notes. I've never had an OLED, but then, I've never had an edge-lit LCD - and I'm not about to start now.
       
    19. SonOfSJ

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      I'm surprised that nobody else has mentioned it before now, but I get the Gary Numan reference!!!
       
    20. boabis

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      Best thing about this set is it will drive OLED prices down.

      LG have pre-empted this by having a slightly cut down model in their range (B8) that can be their “discounted” model for non-enthusiasts.

      The successful Android implementation is interesting (o_O Sony), although this TV is the prime candidate to be used as a basic monitor for a media box/console firing in 4K HDR video. That TV guide layout would drive me nuts for starters.
       
    21. nenito2k

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      can't believe 4k oled hdr has dropped to 1000 euros...this is incredible...who cares if this TV is not perfect.... in 2 years...OLED can be bought by any individual :)
       
    22. Dodgexander

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      It was tested. 62ms.

      If this TV sees the same discounts as others then it could be quite the bargain in the future, if it isn't already.

      Right now I'd say the LG A7 is better value though if you want better calibration controls and more accuracy out of the box.

      I do not understand why manufactures don't cotton on to the fact that budget TV's it's all about out of the box accuracy. TCL do it in the USA brilliantly in the budget sector.
       
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    23. B17NNS

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      Superb review.

      If they take on board your recommendations (and it sounds like they might just do that) they'll have a serious winner on their hands.

      A sub £1500 65" OLED with those improvements would fly off the shelves!

      Isn't a minute a long time for a TV to turn on though??? Just tried my TV and it took 8 seconds.
       
      Last edited: May 26, 2018
    24. Derek S-H

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      Without wishing to dissuade anyone from buying this TV, if you were to have a problem you might have to deal with Sophie at Customer Services:

      Appliances Direct -Very poor experience

      Perhaps you should also feed back, Phil, the fact that she needs to learn to write coherent e-mails?;)
       
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    25. SonOfSJ

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      A7??
       
    26. dave1956a

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      In the interest of fair play appliance direct are not the only seller

      Buy electriQ 55" 4K UHD OLED LG Panel HDR Android Smart TV with Freeview HD and Freesat from Debenhams Plus

      The review did maybe give the impression the Tv is a appliance direct exclusive but not so

      The review set was supplied by appliance direct
       
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    27. B17NNS

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      Another point perhaps worthy of consideration is that the usual suspects (LG, Sony et al) are usually all available with 5 or 6 year warranties in with the price.
       
    28. Dodgexander

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    29. CaPo

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    30. MikeTVMikeTV

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      I took a chance on hisense when they first came here and had a K700&K720, ended up with several of each after plenty of hardware and software faults/failures.

      Came to the conclusion that there are no real cheap good quality bargains, you are better off buying last year's TVs if you've about £900 for a 55" or get a used OLED off the forums forsale section.

      No Dolby Vision on an OLED kind of misses the point of OLED I think.
       

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