I was mesmerised by the picture quality of the beovision 3. We were allowed to try it out at home for a few days. With a strong signal we were impressed (and I'm a born again cynic by nature). But its really (I mean really) expensive. For the picture I understand that they use a Philips tube and similar electronics. Does this mean I should get the same picture quality from one of the higher end philips TVs (e.g 32 PW9616)? Its difficult to compare quality in the shops because you are so dependant on the quality of the signal going in. As far as we could tell (walking from one end of the shop to another) the B&O picture was better than Loewe & Philips machines. I would like a 'yes' answer because then I could get DD as well for about half the price. But a qualified answer would be appreciated.