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22 Million Ultra HD TVs to be shipped in 2017
The global decline in the TV market is set to be arrested this year and is actually set for growth in 2013, following a fall in shipments 6% in 2013, according to a report from Futuresource. The report also concludes that 4K Ultra HD is set to go mainstream by 2017, echoing the thoughts of Samsung, although it looks like they're using FutureSource's data in any case.
"Our forecasts show emerging markets will grow by 6% this year, accounting for over 60% of worldwide TV volumes," says Simon Bryant, Head of Consumer Electronics at Futuresource Consulting. "Meanwhile, developed markets continue to shrink as flat panels approach saturation point and market stimuli such as analogue switch off and government incentive schemes come to an end. However, the global picture remains encouraging, with 4% CAGR expected to 2017, when annual shipments will exceed 270 million units and emerging markets will account for 67%.
The report says that whilst 4K is very much in its incubation period, at present, it is making its presence known both in the media and within the industry. It's predicted that Global 4K TV shipments will grow from just 62,000 units last year, to 780,000 in 2013 and 22 million units in 2017, with the arrival of 4K content and increased consumer awareness helping to boost sales from 2015 onwards.
China is currently at the forefront of 4K rollout, driven by relatively low-priced sets from its major domestic brands. However most global TV brands will launch a range of 4K TVs by the end of this year, with North America tipped to be a key market due to strong consumer appetite for large screens.
As we've said a number of times, the manufacturers are looking for the next big thing after 3D not taking off.
"LCD TV panel manufacturers and premium TV brands have been looking for the next hot trigger to accelerate flat panel replacement. 3D in the home was an attempt to achieve this and it has yet to become the solid success that many had hoped for," says Bryant.
The report reflects that 4K represents a more natural progression for the industry, than 3D, but one that brings its own challenges with intricacies of producing 4K panels at high yield rates and the complexities of delivering the bandwidth-hungry content.
"Substantial compression improvements provided by the HEVC codec will smooth the way for broadcast, and although the real-time encoding required for live transmission is still embryonic, solutions are being trialled and evaluated," continued Bryant.
Source: FutureSource
The global decline in the TV market is set to be arrested this year and is actually set for growth in 2013, following a fall in shipments 6% in 2013, according to a report from Futuresource. The report also concludes that 4K Ultra HD is set to go mainstream by 2017, echoing the thoughts of Samsung, although it looks like they're using FutureSource's data in any case.
"Our forecasts show emerging markets will grow by 6% this year, accounting for over 60% of worldwide TV volumes," says Simon Bryant, Head of Consumer Electronics at Futuresource Consulting. "Meanwhile, developed markets continue to shrink as flat panels approach saturation point and market stimuli such as analogue switch off and government incentive schemes come to an end. However, the global picture remains encouraging, with 4% CAGR expected to 2017, when annual shipments will exceed 270 million units and emerging markets will account for 67%.
The report says that whilst 4K is very much in its incubation period, at present, it is making its presence known both in the media and within the industry. It's predicted that Global 4K TV shipments will grow from just 62,000 units last year, to 780,000 in 2013 and 22 million units in 2017, with the arrival of 4K content and increased consumer awareness helping to boost sales from 2015 onwards.
China is currently at the forefront of 4K rollout, driven by relatively low-priced sets from its major domestic brands. However most global TV brands will launch a range of 4K TVs by the end of this year, with North America tipped to be a key market due to strong consumer appetite for large screens.
As we've said a number of times, the manufacturers are looking for the next big thing after 3D not taking off.
"LCD TV panel manufacturers and premium TV brands have been looking for the next hot trigger to accelerate flat panel replacement. 3D in the home was an attempt to achieve this and it has yet to become the solid success that many had hoped for," says Bryant.
The report reflects that 4K represents a more natural progression for the industry, than 3D, but one that brings its own challenges with intricacies of producing 4K panels at high yield rates and the complexities of delivering the bandwidth-hungry content.
"Substantial compression improvements provided by the HEVC codec will smooth the way for broadcast, and although the real-time encoding required for live transmission is still embryonic, solutions are being trialled and evaluated," continued Bryant.
Source: FutureSource