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LG announce 4K HDR OLED TVs

Four new models to be launched at IFA 2015 in total

by Mark Hodgkinson Aug 26, 2015

  • In traditionally prompt fashion, just ahead of IFA 2015, LG has announced it will unveil four new OLED TVs at next week’s show in Berlin.
    Among these will be 65- and 55-inch 4K high dynamic range (HDR) OLED TV sets (models 65/55EF9500 and 55EG9200) and a curved OLED TV (model 55EG9100). The EF9500 units feature the industry’s first flat 4K resolution OLED displays while the 55EG9200 and 55EG9100 measure an incredibly slim 4.8mm.

    With an expanded 2015 OLED TV lineup — which includes nine models offering a diverse range of resolutions and frame types — LG is keen to demonstrate its commitment to making the viewing experience available to more consumers.

    LG says the natural traits of OLED – i.e. perfect blacks and great perfect colours – make it the ideal match for HDR content because only OLED panels can deliver the absolute black which makes the bright colours of HDR look even more impressive; it would be heard to disagree. LG’s HDR-capable OLED TVs will also allow consumers to view HDR content from both streaming content partners as well as external sources – which is excellent news!

    Two of the new models are also incredibly skinny, both the EG9200 and EG9100 are thinner than any smartphone on the market today. All of LG’s 4K OLED TVs feature webOS 2.0, the latest iteration of LG’s proprietary smart TV platform. In addition, LG’s 4K OLED TVs feature speakers developed in partnership with audio leader Harman/Kardon.

    Anyone who sees our newest TVs at this year’s IFA will walk away without a shred of doubt that HDR and OLED complement each other perfectly,” said Lee In-kyu, senior vice president and head of the TV and monitor division at the LG Home Entertainment Company. “Our expanded 4K OLED TV lineup will demonstrate to consumers that OLED is here to stay and that LG is committed to leading the next generation TV market.”

    LG’s new 4K OLED TVs will be available starting at the end of August in Germany, Korea, the US and UK with the roll-out to continue over the next several months in select markets.

    Not exactly unexpected news but still very exciting! What do you think folks?

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