The High End Society has updated its site to reflect the postponement of this year’s High End Munich event with the show now taking place from 19th - 22nd May 2022.
Despite announcing back November 2020 that the 2021 High End show would be pushed back from its usual May slot to 9-12th September - a move seemingly made with plenty of forethought to give anti Covid measures and vaccination programmes enough time to have a marked effect - it now seems the organisers are looking even further ahead to ensure the safety of its exhibitors, tradesfolk and visitors.
Technically, the event appears to have been pushed back rather than outright cancelled, though the effect is just the same, and it was recently reported that take up by exhibitors for the September dates had been high with the MOC Event Centre fully booked up. However, a statement reported by What Hifi indicates how seriously organisers, High End Society Service GmbH, take its responsibilities as Managing Director, Stefan Dreischärf, explained, “We have prepared for the event extremely well and were confident that the HIGH END ... would be able to take place this autumn despite the changing conditions.
“That said, we have to adopt a far-sighted approach to maintain the trust of our exhibitors. Given the slow development on a global scale, we believe that the current situation is too uncertain. The risk of having to cancel the event at short notice is simply too high.”
The High End Munich show was also cancelled in 2020 as a result of the pandemic and this will now mark a two year hiatus for Europe’s leading audio trade show. And while it seems that AV and audio industry events are taking a range of mitigating approaches - the February-held Bristol Hi-Fi Show was cancelled well ahead of time for this year while January’s CES was an online-only event and 2020’s IFA was a carefully controlled in person/online hybrid model - it’s clear that even planning 9-12 months ahead is no guarantee of concrete plans as the pandemic continues to impact whether people are able to travel and gather safely.
High End Society's move does rather place a question mark over Mobile World Congress and ISE’s June plans as well as IFA’s ‘full in-person’ experience due 3rd-7th September in Berlin.