The Consumer Technology Association has confirmed the traditional Las Vegas doors will be open for an in-person experience for the next CES in Jan 2022.
Following 2021’s successful all-digital showcase of the world’s biggest and most influential technology event, the CTA has announced that CES will be returning to its Las Vegas base from 5-8th January 2022, with Media Days taking place 3rd-4th Jan.
Although the all-digital approach now appears to have been a one-off necessity for CTA’s response to the pandemic in 2021, CTA says elements of this format will be returning in 2022.
So far, some 1000 companies have committed to showcasing their latest and most groundbreaking technical innovations at CES 2022 and interest remains high with potential exhibitors continuing to sign up. For AV fans, the good news is that LG Electronics, Panasonic, Samsung Electronics and Sony are all on board and delegations are expected from around the world.
Gary Shapiro, president and CEO, CTA, said, “We’re thrilled to return to Las Vegas – home to CES for more than 40 years – and look forward to seeing many new and returning faces.” He added, “Hundreds of executives have told us how much they need CES to meet new and existing customers, find partners, reach media and discover innovation.”
For digital audiences wanting to experience CES remotely, the anchor desk which was introduced in 2021 will return to connect online attendees with exhibitors, conference sessions, keynotes and product announcements from the live event. In addition, once the event has finished, content will continue to be accessible with new material being added for further exploration.
“Our customers are enthusiastic about returning to a live event in Las Vegas,” said Karen Chupka, EVP, CES, CTA. “Global brands and startups have shared that plans are already well underway and are committed to sharing the magic of an in-person CES with even more people from around the world.”
With the next CES falling at the start of 2022, the CTA now benefits from a good deal more time to get plans in place than do some other AV and tech based events due to take place through the latter part of 2021.
CTA will continually review the CDC Covid safety guidelines, in addition to state and local guidelines, and adapt measures where necessary to ensure all attendees and exhibitors remain as safe as possible.
Only recently, High End Munich announced the postponement of its 2021 September event until May 2022 and it remains to be seen what the continuing impact on travel and gatherings Covid has on the rest of the tech exhibition calendar for 2021.
For now though, 2022 seems to be off to an optimistic start following CTA’s announcement.
Source: CTA Press Release
Image Source: CTA