Amazon Prime Day 2022: 12-13 July

Get prepped for Prime...

by Ian Collen - Updated:
Deals News

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Amazon Prime Day 2022: 12-13 July

Amazon Prime Day is a two-day event, preceded by a three-week build-up, with potentially millions of discounted products on offer. Here’s all you need to know…

Updated 11-Jul-2022:

Now that Prime Day is all but here, Amazon’s trickle of teased deals is increasing and as it’s Amazon’s sale, the company will want to push its own tech and services, right? Seems fair, so here’s some of Amazon’s trademark kit which is at the forefront of the Prime Day sale.

Updated 12-Jul-2022: New Philips TV deals added; Sony 65A8 OLED deal added; Sony headphones and soundbars added; LG A2 OLED TVs added; LG C1 OLED TVs added; Polk Audio speakers added.

Updated 13-Jul-2022: Beats headphones added; Bang & Olufsen speakers added; Bowers & Wilkins earbuds added; Samsung Q65B TV added.

Best Prime Day TV Deals

Sony 65A8 4K OLED TV

This Amazon exclusive 2021 model features the X1 Ultimate processor which helps deliver realistic 4K HDR images, enhances contrast and clarity and uses Pixel Contrast Booster for more vibrant, lifelike colours. With Acoustic Surface Audio, the screen is the speaker which allows the audio to follow the on screen action and the twin subwoofers add to the audio immersion. Android TV and Google Assistant provides an easy and hands free user experience with sasy access to all your favourite content, services and devices.

Sony Bravia KE65A8/P 4K OLED TV: £1,699, now £1,199 (29% off, save £500)


Philips 2021 OLED 706 TVs

2021’s OLED 706 delivers Philips’ unique image processing courtesy of its P5 AI Intelligent Picture Engine. There’s compatibility with both HDR10+ and Dolby Vision HDR formats and the company’s 3-sided Ambilight adds to the immersive experience. Meanwhile, two HDMI ports enable VRR and there’s ALLM and eARC too. Audio-wise the 706 boasts Dolby Atmos support as well as DTS Play-Fi which allows your Philips TV to connect to compatible speakers in any room. The SmartOS comes courtesy of Android TV 10.

Philips 65OLED706/12 4K OLED Smart TV: £1799, now £1000 (44% off, save £799)

Philips (2021) The One 8546 LED TVs

Dubbed ‘The One’ TV that has it all, last year’s PUS8546 4K UHD LED TV from Philips uses the P5 Perfect Picture Engine and supports HDR10, HDR10+ and Dolby Vision flavours of HDR plus cinematic Dolby Atmos audio. Three sided Ambilight helps increase immersion while Android TV delivers the content and user experience.

43PUS8546/12 4K LED LCD TV: £649, now £350 (46% off, save £299)

50PUS8546/12 4K LED LCD TV: £759, now £400 (47% off, save £350)

58PUS8546/12 4K LED LCD TV: £900, now £450 (50% off, save £450)

65PUS8546/12 4K LED LCD TV: £1000, now £630 (37% off, save £370)

70PUS8546/12 4K LED LCD TV: £1100, now £700 (40% off, save £400)

Philips 2021 7506 LED TVs

The 2021 entry level PUS7506 4K LED TV from Philips uses the P5 Perfect Picture Engine and supports HDR10, HDR10+ and Dolby Vision flavours of HDR plus is Dolby Atmos and DTS Play-Fi compliant. The Ambilight feature is dropped but gamers can still take advantage of VRR, ALLM and e-ARC, though refresh rates are capped at 60Hz. Philips’ own Saphi OS drives the user interface and content provision.

43PUS7506/12 4K LED LCD TV: £320, now £199 (38% off, save £121)

55PUS7506/12 4K LED LCD TV: £500, now £299 (40% off, save £201)

65PUS7506/12 4K LED LCD TV: £600, now £399 (34% off, save £201)


LG 2022 4K OLED C2 Models

Representing LG’s famous sweet spot between features and price, the company’s ‘C’ series of OLED TVs always proves immensely popular with OLED TV fans, and is available for 2022 in the shape of the C2 range. Coming in a smaller more gamer friendly 42-inch size for the first time, the C2 TVs sport the new OLED evo panel for improved brightness, along with 4x 48Gb per sec HDMI 2.1 ports and the new Alpha 9 Gen5 AI processor. The C2 TVs also support Dolby Vision IQ, Filmmaker Mode and Dolby Atmos audio and come with the latest version of LG’s acclaimed Smart OS, this year dubbed WebOS 22.

LG OLED C2 42-inch Smart TV: £1,399.99, now £1,089 (22% off, save £311)

LG OLED C2 48-inch Smart TV: £1,399.99, now £1,169 (16% off, save £231)

LG OLED C2 55-inch Smart TV: £2,199.99, now £1,499 (32% off, save £701)

LG OLED C2 65-inch Smart TV: £2,699.99, now £2,289 (15% off, save £411)

LG OLED C2 77-inch Smart TV: £3,699.99, now £3,499 (5% off, save £201)

LG 2022 4K OLED G2 Models

The company’s flagship 4K OLED range of G2 models feature everything you’ll find in the C2 range (so, 4x 48Gbps HDMI 2.1 ports, the new Alpha 9 Gen5 AI processor, Dolby Vision IQ, Filmmaker Mode, Dolby Atmos audio and WebOS 22) but also adds heat dissipation and a Brightness Booster to its OLED evo panel which is fitted into a slimmer, lighter design.

LG OLED G2 55-inch Smart TV: £2,199.99, now £1,999 (9% off, save £201)

LG OLED G2 65-inch Smart TV: £3,299.99, now £2,999 (9% off, save £301)

LG 2022 4K OLED B2 Models

This mid range 4K HDR OLED TV for 2022 from LG drops the image processing chip to the Alpha 7 Gen5 AI processor but still supports Dolby Vision IQ, Filmmaker Mode and Dolby Atmos audio. Gaming features include 4x HDMI 2.1 ports plus Nvidia G-Sync, AMD FreeSync Premium, High Frame Rate (4K/120p), Variable Refresh Rate support and Game Optimiser options.

LG OLED B2 55-inch Smart TV: £1,799.99, now £1,382.89 (23% off, save £417)

LG OLED B2 65-inch Smart TV: £2,599.99, now £1,984.54 (24% off, save £615)

LG OLED B2 77-inch Smart TV: £3,599.99, now £2,420.67 (33% off, save £1,178)

LG 2022 4K OLED A2 Models

LG’s entry level OLEDs for 2022 may lack the OLED evo panel of the C2 and above and drop refresh rates to 60Hz but there’s still the Alpha 7 Gen 5 chip to help get the best out of the OLED images. Also included is support for Dolby Vision IQ, Filmmaker Mode and Dolby Atmos audio while gaming features include Auto Low Latency Mode, HGIG HDR mode and Game Optimiser options.

LG OLED A2 48-inch Smart TV: £1,299.99, now £989 (24% off, save £311)

LG OLED A2 55-inch Smart TV: £1,699.99, now £1,199.99 (29% off, save £500)

LG OLED A2 65-inch Smart TV: £2,199, now £1,759.99 (20% off, save £439)

LG 2021 4K OLED C1 Models

LG’s 2021 C1 range of OLED TVs were a hit amongst TV fans and even though they are now 12 months old and feature the slightly older α9 Gen4 AI processor 4K, their range of features still makes them an extremely good choice for anyone not wanting to pay a premium for the very latest OLED TVs. Buyers will still get Dolby Vision IQ and Dolby Atmos support plusFilmmaker Mode along with HDMI 2.1, VRR, HFR, Nvidia G-Sync, FreeSync and Game Optimiser. Indeed, along with this array of features, the 48-inch model at a 44-percent discount is a great option for games enthusiasts.

LG OLED C1 48-inch Smart TV: £1,699.99, now £949 (44% off, save £500)

LG OLED C1 55-inch Smart TV: £1,699.99, now £1,099.99 (35% off, save £600)

Samsung Q65B 4K QLED

Along with some smaller discounts on last year’s Q65A, there’s up to 20% off this year’s Q65B QLED model, offering savings of up to £380. Along with its 4K QLED display, the Dual LED TV also boasts Quantum HDR (with HDR10+) and 100% Colour Volume. It uses Samsung’s Smart Hub (with Samsung TV Plus), plus the likes of Object Tracking Sound, Adaptive Sound, and Q-Symphony. There are better TVs in Samsung’s 2022 line-up but the Q65B is certainly among the most affordable – especially now.

Samsung 43Q65B 4K QLED TV: £749, now £599 (20% off, save £150)

Samsung 50Q65B 4K QLED TV: £899, now £749 (17% off, save £150)

Samsung 55Q65B 4K QLED TV: £999, now £819 (18% off, save £180)

Samsung 65Q65B 4K QLED TV: £1,299, now £1,049 (19% off, save £250)

Samsung 75Q65B 4K QLED TV: £1,999, now £1,619 (19% off, save £380)


Best Prime Day Speaker Deals

Polk Audio Speakers

There hasn’t been much in the way of big-name speaker manufacturers, partly because many of them don’t routinely use Amazon. However, one company that is getting involved is Polk Audio, which is offering up a full roster of discounted separates from its Dolby Atmos and DTS:X-compatible Monitor XT range that might plug a gap or three in your audio set-up.

Scaling upwards in name order, the series starts with the MXT12, which is a 12-inch active subwoofer with a 100W Class AB amplifier. It doesn’t seem limited to the Prime Day discounts (or Prime members at all), so should be open to all, and is listed here for convenience even if it doesn’t strictly belong!

Polk Audio MXT12 subwoofer: £288.55, now £227 (21% off, save £51.55)

More clearly targeted as Prime Day deals, members can then take their pick from the MXT15 and MXT20 bookshelf speakers. These flexible speakers come with Terylene dome tweeters, with one notable difference being the larger 6.5-inch woofer in the MXT20.

Polk Audio MXT15 bookshelf speaker: £149, now £111 (26% off, save £38)

Polk Audio MXT20 bookshelf speaker: £249, now £168 (33% off, save £81)

Technically you do also have your choice of centre channels, although the MXT30 centre isn’t discounted as part of the Prime Day deals. The MXT35 most certainly is, though, with 20% off this five-driver array delivering loud and clear dialogue with up to 200W output.

Polk Audio MXT35 centre speaker: £199, now £160 (20% off, save £39)

Getting somewhat taller, there’s the MXT60 and MXT70 floor-standing towers, where, as with the bookshelf models, the latter has a larger woofer delivering up to up to 200W. The final piece of the puzzle is the MXT90 height channel surrounds, which come bundled in pairs.

Polk Audio MXT60 tower speaker: £175, now £140 (20% off, save £35)

Polk Audio MXT70 tower speaker: £250, now £181 (28% off, save £69)

Polk Audio MXT90 surround speakers: £176.36, now £142 (19% off, save £34.36)

Bang & Olufsen Speakers

Adding some rather more portable speaker options to your potential Prime Day savings, there are several Bang & Olufsen products that might be tempting. The BeoSound Explore wireless speakers that launched just over a year ago see a 26% drop in some finishes (be aware that some are still at their original price). The Explore uses two 30W Class D amplifiers with dual 1.8-inch full range drivers and deliver ‘True360’ sound for an immersive audio performance – and a very healthy 27-hour battery life.

Bang & Olufsen BeoSound Explore: £169, now £124.99 (26% off, save £44.01)

Also on offer are the 2nd Generation BeoSound A1 wireless Bluetooth speaker, that has a peak power of 2x 140W along with aptX Adaptive, and also provides Alexa voice control and up to 18 hours playback.

Bang & Olufsen BeoSound A1: £239, now £169 (29% off, save £69.01)

You can also find the somewhat chunkier but no less stylish Beolit 20 speaker at a potentially tempting 36% discount, down to £319.99. This wireless Bluetooth portable unit also offers True360 Sound, with four active drivers and two passive bass radiators, powered by dual Class D amplifiers pushing up to 240W. It can deliver 8 hours of audio, but is USB-C friendly and also comes with Qi-charging to connect with other devices, as well as other Beolit speakers for a stereo set-up.

Bang & Olufsen Beolit 20: £499, now £319.99 (36% off, save £179.01)

Best Prime Day Soundbar Deals

Sony Soundbars

Along with its TV deals (and the headphones that follow below), Sony is also offering some decent discounts on a couple of its soundbars. The HT-SD35 offers a 320W 2.1 solution with an external subwoofer, while the HT-S40R delivers a full 5.1 package including wireless speakers and an amplifier with a combined 600W output.

Sony HT-S40R soundbar: £350, now £280 (20% off, save £70)

Sony HT-SD35 soundbar: £175, now £135.20 (23% off, save £39.80)

Panasonic Soundbars

SC-HTB150EBK Slim Soundbar and Wireless Subwoofer: £129.99, now £89 (32% off, save £41)

The SC-HTB150 features a total output of 100W via its 2.1 audio channels and throws in bass reflex ports for a more impactful bass response. Bluetooth allows you to pair with smartphones, tablets and other compatible devices to stream your favourite music.

SC-HTB600EBK Home Theatre Soundbar and Wireless Subwoofer: £399, now £299 (25% off, save £100)

This bar and sub combo has a combined output of 360W and supports Dolby Atmos and DTS:X for an cinematically immersive sound, and with 4K, HDR10 and Dolby Vision pass through, the HTB600 will easily slot into your TV/Gaming setup with minimum fuss passing HDR signals from a compatible games console straight to the TV without sacrificing image quality. Meanwhile, the Panasonic Music Streaming App and Bluetooth capability allows you to stream your favourite music wirelessly from your smartphone, tablet or other devices.

Denon Soundbars

For a simple two channel setup (well 2.1 once you add the subwoofer of the S316) both Denon soundbars on offer here support Dolby Digital & DTS audio and Bluetooth for music streaming. Plus there's Denon’s dialogue enhancer to improve the clarity of speech in your favourite content along with an easy set up using the HDMI or optical ports.

HDT-S216 Soundbar: £199, now £139.99 (33% off, save £65)

HDT-S316 Soundbar with Wireless Subwoofer: £279, now £176.99 (37% off, save £102)

Back in 2020, we reviewed this pair’s bigger sibling, the DHT-516, which has edged up from its launch price of £599 to £699 and even a Prime Day discount only brings it down to £649.

Home AV Review

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Denon DHT-S516H Soundbar Review

Denon DHT-S516H Soundbar Review

by Steve Withers ·
The Denon DHT-S516H 2.1-channel soundbar expands the company's line-up, not only incorporating the HEOS multi-room system, but adding the ability to work with smart assistants.  
8

Best Prime Day Headphone Deals

Sony Headphones

Sony’s WH-1000XM4 wireless noise cancelling headphones have recently been outdated by the XM5, but that doesn’t mean they’re old news – and it does leave them ripe for a very healthy saving, as we’re also seeing with the WH-XB910N headset which is still less than a year old. There are also discounts on the more recently announced LinkBuds S true wireless earbuds, along with the originals, and some older – and subsequently cheaper – options for more discrete music-on-the-move solutions.

Sony WH-1000XM4 headphones: £350, now £209 (40% off, save £141)

Sony WH-XB910N headphones: £180, now £113.69 (37% off, save £66.31)

Sony LinkBuds S: £180, now £129.99 (28% off, save £50.01)

Sony LinkBuds: £149, now £119.99 (19% off, save £29.01)

Sony WF-1000XM3 earbuds: £96, now £75.99 (21% off, save £20.01)

Philips Headphones

The Philips Fidelio X2HR/00 high resolution audio headphone is an Amazon Exclusive in the UK and features double-layered ear shells and deluxe memory foam ear pads for sound isolation and long term comfort.

Philips Fidelio X2HR Headphones: £159.50, now £84 (47% off, save £75.50)

Beats Headphones

Beats is offering up some decent deals on its headsets, most notably 50% off its Studio3 wireless headphones in pretty much the full range of finishes. The headphones come with pure adaptive noise cancelling and use Apple’s W1 chip to deliver Class 1 Bluetooth compatibility, and up to 22 hours playback on a single charge. You can also find the Powerbeats Pro wireless earphones reduced to the same £149 price point, providing up to 9 hours of listening time, or a full 24 hours with the charging case.

Beats Studio3 headphones: £299.95, now £149 (50% off, save £150.95)

Powerbeats Pro earphones: £219.95, now £149 (32% off, save £70.85)

Bowers & Wilkins Headphones

With the Px7 S2 headphones still warm from our glowing review, there are some healthy savings to be found on a couple of older products from Bowers & Wilkins 2021 collection. The Pi5 true wireless earbuds come with a single bespoke 9.2mm drive unit and boast advanced noise cancellation tech and aptX support, and the drop down as low as £119 (for the White finish, the Charcoal variant drops to £126.49).

Bowers & Wilkins Pi5 earbuds: £199, now £119 (40% off, save £80.99)

Hi-Fi Review

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Bowers & Wilkins PI5 True Wireless In Ear Earphone Review

Bowers & Wilkins PI5 True Wireless In Ear Earphone Review

by Ed Selley ·
The more affordable true wireless earphone from Bowers & Wilkins saves a fair chunk over the flagship PI7 so what’s the catch?  
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With an even bigger discount up to 45% that brings the price tag under £200, the Pi7 is perhaps an even more tempting offer (this applies to the Charcoal finish, the White version is down 35% to £229). The Pi7 covers all the bases of the Pi5 but adds aptX Adaptive to the mix and uses twin drivers combined with a DPS engine and a 24-bit wireless connection for Hi-Res audio, along with three microphones for each bud.

Bowers & Wilkins Pi7 earbuds: £349, now £194 (45% off, save £155.99)

Hi-Fi Review

18

Bowers & Wilkins PI7 True Wireless In-Ear Earphone Review

Bowers & Wilkins PI7 True Wireless In-Ear Earphone Review

by Ed Selley ·
The wireless earphone market is the current audio gold rush and Bowers & Wilkins has entered the market with its customary thoroughness. Does the PI7 do enough to tempt you away from the AirPod?  
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Best Prime Day Amazon Device Deals

Amazon’s Ring series of home security door bells, lights and cameras are decently discounted at the moment, ideal if you want to make sure your other tech has at least a first line of defence against interlopers. There’s a large range of bundled options with most having at least a 30 percent discount.

Ring Stick Up Cam Battery: £179.98, now £109.98 (39% off, save £70)

Read our review of the Ring Stick Up Cam Battery.

There’s also a selection of bundles that include Echo Show devices for instant monitoring of the Ring doorbell/camera video feeds with some packages reaching up to 70 percent off previous prices.


Amazon Fire TV Cube: £109.99, now £54.99 (50% off, save £55)

The most powerful Fire TV streaming media player in Amazon’s Fire TV arsenal, the Fire TV Cube comes with a hexa-core processor to deliver a fast 4K streaming experience along with support for Dolby Vision, HDR, HDR10+ and Dolby Atmos audio. Want to know what to watch next on the range of streaming services available via subscription such as Netflix, Prime Video, Now and Disney+? Then just ask Alexa.


Amazon Echo Dot Smart Home Starter Kit: £118.97, now £42.98 (64% off, save £76)

This twin pack of Amazon’s 4th Gen smart speaker allows voice control of your environment; from streaming favourite songs to podcasts and audiobooks along with support for multiroom and HD audio on select streaming services such as Amazon Music HD. Additionally, answer questions, listen to the news, check the weather, set alarms and control lights, thermostats and locks with compatible devices. Comes bundled with a Meross Smart Plug.


Amazon eero Pro 6 Tri-Band Mesh Wi-Fi 6 System: £559, now £334.99 (40% off, save £224)

With its built-in Zigbee smart home hub and TrueMesh technology which intelligently routes traffic to reduce disconnections, Amazon’s eero Pro 6 aims to eliminate dead zones and buffering so you can game, video conference and stream 4K content throughout your home on up to 75 devices with confidence.


Amazon Fire 7 Kids Pro Tablet: £99.99, now £39.99 (60% off, save £60)

Got a nipper’s birthday coming up or even planning for Christmas already? Perhaps the Fire 7 Kids Pro Tablet with a quad-core processor, 7" display, dual cameras, micro-USB port and up to 512 GB of expandable storage will fit the bill. There’s a kid-friendly case, parental controls, 2-year guarantee and 1 year of Amazon Kids+ which allows access to apps, games, books, videos, songs and Audible audiobooks plus educational content from National Geographic, KeyStageFun and more.


Fire TV Stick 4K Max: £54.99, now £32.99 (40% off, save £22)

With a 40 percent boost in power over the Amazon Fire TV Stick 4K, the Fire TV Stick 4K Max features: faster app starts and more fluid navigation; Wi-Fi 6; support for Dolby Vision, HDR, HDR10+ and Dolby Atmos audio; access to subscription video services as well as live and free TV; plus Alexa will answer all your questions.


What is Amazon Prime Day?

It was originally created as a one-off event to celebrate Amazon’s 20th anniversary in 2015, but has since become an annual window for cut-price online deals, offering up to 50% off leading brands (and sometimes more). Think Black Friday but without the risk of being rugby tackled by strangers in your local shopping centre while trying to grab a cheap TV or laptop.

Since 2019, it has grown into the two-day event that is being continued this year, offering a wealth of sizeable discounts across its whole portfolio of products for Amazon Prime members. Last year was its biggest year to date, with more than two million items on offer, and 2022 is set to be no different. This year it’s taking place in 20 countries, with Poland and Sweden included for the first time, with events in India, Saudi Arabia, UAE and, also joining for the first time, Egypt, taking place later in the year.

You can find out all of the details on the Amazon Prime Day front page.

Amazon Prime Day 2022: 12-13 July

When is Amazon Prime Day?

After a Covid-affected shift to October in 2020, and a lesser deviation into June last year (partly to avoid clashing with the Olympics and other transportation issues), Amazon Prime Day is back in its traditional July window for 2022. This year’s event runs from midnight on 12 July to 11.59pm on 13 July (GMT) – giving you 48 hours to either snap up some great bargains, or perhaps do your best to avoid a temptation you can ill afford.

As you may have noticed, the discounts aren’t limited to just this two-day Amazon Prime Day window. Deals have been appearing on the site since 21 June involving many big-name brands, and Amazon itself has said it will be offering discounts on its own products from 08 July (with its Echo devices coming with six months free Amazon Music Unlimited). It’s a common practice, not unlike what we see at shows such CES, where many companies will announce products in advance, so they don’t get lost among the flood rolling out during the event itself – so bargain hunters might want to check in both before and after the 12-13 July Amazon Prime Day window to keep tabs on this ever-evolving array of cut-price deals.

The rumours are that Amazon is also planning a similar secondary event in the autumn (possibly for October), so if you need to pass up some good deals this time around, there might be a handy pre-Christmas window to start saving up for in a few months time.

Amazon Prime Day 2022: 12-13 July
Amazon has been running 'Early Access' discounts since 21 June, to stretch Prime Day out to three weeks!

Is Amazon Prime Day only open to Prime members?

The short answer is yes, it exclusive to Prime members, although that’s not to say that companies won’t be extending some offers into its non-Prime listings. In the UK, the typical Prime membership is £7.99 a month (discounted to £79 a year if you can pay up-front), which might seem like a small price to pay if you can save yourself even a small percentage on a new TV, notebook, or headphones. Amazon even offers a free 30-day trial, which could make this as good a time as any to try it out – and maybe check out the broader range of perks that come with signing up.

Away from Amazon Prime Day, there are plenty of deals and discounts on offer throughout the year, so you should be able to find plenty of opportunities to get your money’s worth from a membership at just about any time. Plus, you’ll find regular deals or partnerships appearing across other third-party sites and products (current examples include free ‘Deliveroo Plus’ deliveries for a year and a 30-day trial for Audible).

Amazon Prime Day 2022: 12-13 July
Extended 'free' trials to the likes of Kindle Unlimited, Audible, and Amazon Music Unlimited can also be put to very good use.

There are plenty of other benefits to add further value as well, with the original perk for Prime members being free delivery on Amazon purchases, with unlimited one-day deliveries and options for same-day and even two-hour delivery windows, making it a no-brainer for regular customers and business users (and this has since expanded into grocery deliveries as well).

The introduction of Prime Video has since become another good reason for many to sign up, while others might appreciate the free e-books via Prime Reading, the PC-friendly videogames (with some console add-ons) found with Prime Gaming, while access to Amazon Music’s two million tracks is another welcome benefit of being a member – with broader unlimited access to some of these elements costing a little more each month.


Don't Miss Out - Sign Up Now

To find out more on the benefits of membership, with links and some useful FAQs, check out the main Amazon Prime page.


What are the big Amazon Prime Day deals for 2022?

It’s hard to be definitive in advance of the event, as while some companies can plan things well in advance, there’s also a sense that others can be rather more reactive and use Amazon Prime Day to help shift some old stock as they’re replaced by new and improved models. Either way, this vast rush of heavily discounted products very much works in favour of the consumer, as retailers compete to make you an offer you can’t refuse.

Amazon Prime Day 2022: 12-13 July
Pre-Prime Day deals included a 50% discount for the 50-inch Samsung QN90A 4K Neo QLED TV.

As an example (which may be gone by the time you read this!), one of the few TVs getting a pre-Prime Day discount was the Samsung QN90A 4K Neo QLED, with the 50-inch 2021 model getting a 50% reduction down to £595 (from £1,199), and the 55-inch display cut to £799 (from £1,499). Samsung’s Galaxy Buds Live wireless earbuds also saw a sizeable saving, priced as low as £70.89 (down from an RRP of £179).

Amazon itself has announced that it will offering up to 60% discounts on some of its own devices, including the Echo Dot (3rd and 4th Gen), Echo Show 5 (2nd Gen), Fire TV Cube, Blink Cameras, Ring Home Security, and Fire 7 Kids Pro Tablets. The main savings start from 08 July, but even ahead of this you could find the likes of the 4th generation Echo Dot priced at £29, a 42% saving on its usual £49.99 RRP.

Amazon Prime Day 2022: 12-13 July
Amazon's 4th generation Echo Dot is one of many of the company's own products seeing a discount price.

Another factor of the site, which can be exaggerated over the course of Amazon Prime Day, are its ‘Lightning Deals’. As the name suggests, these are short-lived discounts, often offering the biggest price cuts but with a limited number of items to go around – so you might want to refresh the page a few times and be ready to move quickly!

Some of the more general Prime Day offers for members include three months of free access to Kindle Unlimited, a four-month trial upgrade to Amazon Music Unlimited (up from the standard one month for new users), and three months of Audible for free – though bear in mind these will automatically renew at a monthly cost, so be sure to cancel anything you no longer want. Gamers might also want to pay attention…

Get 30+ Free Games

As part of its Prime Gaming wing, Amazon is adding some big names to a list of some 30+ free games up to and during the Prime Day event. Some of the more ‘indie’ titles are already up on the site as part of a larger-than-usual July line-up, and from 12 July you’ll find the likes of the Mass Effect Legendary Edition (containing the original trilogy), Need for Speed Heat, GRID Legends, a couple of Star Wars: Jedi Knight titles, and Star Wars Republic Commando added to the list.

Amazon Prime Day 2022: 12-13 July
As well as the headline titles appearing on Prime Day, you'll find loads of free indie games throughout the month.

Amazon also has a deal in place for some exclusive NBA 2K22 content, with more in-game add-ons for the likes of Fall Guys, World of Warcraft, Pokémon Go, and The Elder Scrolls Online appearing in the run up to Amazon Prime Day, along with discounts on the Rockstar Games' multiplayer titles GTA Online and Red Dead Online.

We should note that the full titles are usually for Windows PCs, and accessible via the Amazon Games app (which you’ll be steered towards once you click on your first title), or occasionally a publisher own’s platform, such as Ubisoft Connect. If you’re happier on consoles or don’t have a decent PC capable of running some of the bigger games, then this might not be entirely applicable, but there’s usually a few things of interest around, including a monthly Twitch channel subscription (to get ‘free’ subscriber perks from your favourite streamer) and some more widely compatible in-game additions.

Of course, games across all platforms will likely feature as part of the wider Prime Day discounts, so even if you can’t get them for free, there should still be some great gaming deals around! For example, Electronic Arts was offering plenty of discounts, with as much as 80% off varying titles ahead of the event, including a digital download of FIFA 22 for the Xbox Series X at £20.99 for a limited period (down to £9.99 on PC the day after) – so keep an eye out for more of the same!

Amazon Prime Day 2022: 12-13 July

This same principle can be applied across all areas, from TV and Home Cinema, through to computing, lifestyle, and even grocery shopping or anything else you might have an eye on. So if you're looking for a bargain, you might want to check in or refresh the page every so often, as new listings and fresh lightning deals could pop up at any time - so don't assume you've seen everything if you run a search on the first morning.

And there'll be plenty of other non AV tech on offer, including some promising current deals on smartphones, listed below:






If you spot any standout deals, feel free to share them in the forums. Or perhaps you can suggest some rough parameters for a new addition to your set-up you might be on the lookout for and let the community be your eyes and ears to guide you towards some possible options. It's set to be a pretty hectic couple of days, and you don't want to miss out, so good luck!

SOURCE: Amazon (via website)
IMAGES: Amazon

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