Assured Advertiser Information
We advise that all Assured Advertisers read this page before posting on AVForums.com.
Assured Advertisers are long term advertisers at AVForums. Their support will
enable the AVForums to continue to be the web’s best AV resource and online
community in the UK.
Assured Advertisers also have certain privileges which other advertisers/commercial
organisations do not have:
- they will have the Assured Advertiser title under their name in posts.
- they can include their company details in their signatures.
- they can have their company logo as their avatar.
- they may respond to direct questions for help with a reply directing people to their business. I.e. they have a limited exemption from rule 7.
AVForums does not have any vetting procedure prior to assigning Assured Advertiser status to advertisers. Neither do we guarantee the quality of service of any Assured Advertiser company. However, we will remove advertisers from our Assured Advertiser scheme if we receive complaints about the company which we feel have not been addressed adequately.
Specifics
1. Becoming an Assured Advertiser.
Companies may become Assured Advertisers by contacting our advertising sales team. Assured Advertisers sign up for a minimum of 12 months advertising, though they can cancel during this term with one month notice (except when the advertisers are required to pay for a longer period of advertising in advance). The advertising account manager will instruct AVForums admin to grant Assured Advertising status to the advertisers' account(s). This process is usually complete within an hour but can take longer, and once done, the Assured Advertiser title will appear under the advertiser's name in all their posts. Only when this change has been made, may an advertiser start to use the extra privileges afforded by Assured Advertising.
An Assured Advertiser may have an unlimited number of staff registered with AVForums. All the accounts must be granted Assured Advertiser status (requested via their advertising account manager) and our rules with regard to duplicate accounts apply (people may not have more than one account each).
2. Assured Advertiser signatures.
Signatures of Assured Advertisers can contain contact details for the member and their company, and may have a maximum of two commercial links (ie. to their website(s)) in addition to any other non commercial links. Links to power buys or bargains posted in the appropriate place on AVForums are counted as commercial links. A link to their AVForums Blog is not.
Also signatures must
- contain factual text, objective and without superlatives (e.g. no claims such as 'Best prices' or 'Fastest delivery')
- not contain additional promotional information such as pricing or special offers (aside from links to their AVForums power buys and bargain threads).
- not be used as an advertising opportunity
3. Assured Advertiser avatars.
Avatars are the small (50x50) images displayed below members' names in their posts. Assured Advertisers may use their company logo or name in their Avatar, but must not use it as an advertising opportunity. Any text in there must be factual, objective and without superlatives.
4. Assured Advertisers may respond to direct questions for help with a reply directing people to their business
AVForums rule 7 states the following:
AVForums members must not solicit business from within posts. An example
of this is saying 'We sell...'. Soliciting business undermines paid advertising
which keeps these forums running. Retailers, manufacturers and distributors
are invited (even encouraged) to post information about products on the forums
provided it is factual, is generally for the benefit of forum members and doesn't
break this rule. ‘Assured Advertisers’ have a limited amount of latitude within
rule 7.
Rule 7 exists for two main reasons:
- to stop spam. Nobody wants to see people posting adverts in threads.
- to maintain AVForums’ revenue streams from paid advertising.
As an advertiser, rule 7 can be a tricky one to judge (as well as implement by the moderators). Nobody may solicit
business in posts. This extends as far as us preventing a retailer from letting
people know when they have stock of a product.
However, there is a situation when rule 7 can work against the ethos of the
forums. Let’s look at a reasonably common example. Someone asks for a
retailer in their local area. One of our advertisers is not allowed to reply
to their question yet another member is allowed to recommend a non-advertiser.
That seems very unfair because advertisers with AVForums are putting in the
effort to contribute to the forums, yet are gagged by our rules and are unable
to help a poster.
Our Assured Advertiser scheme allows advertisers to reply to direct questions with answers which would otherwise break rule 7. These replies must answer the original question(s) and may include a link to their website provided the link is relevant to the answer. AVForums reserves the right to amend or delete any posts by assured advertisers which break any of the forum rules.
Important note
It is strongly recommended that Assured Advertisers try to help forum members rather than use every opportunity to post links to their site and promote their business. Advertisers who genuinely help forum members without self promoting gain their trust, respect and ultimately their business. Advertisers who post loads of self promotional replies and links will start to annoy forum members, and may even get reported as spammers.
The Assured Adverising status is not to be used to post links with a view to increasing search engine ranking. The moderators are instructed to prevent this kind of activity.
Examples of using the Assured Advertiser status
Let’s look at a couple of examples of this exemption to rule 7 being used.
Say someone asks for details of a dealer in their locale.
Quote:
‘Can anyone recommend a retailer in Sheffield?’
An Assured Advertiser could reply saying
Quote:
‘Yes we are in Sheffield, check out my signature for details’.
The advertiser has answered the original poster’s question and so the
reply is allowed.
If they then went on to add
Quote:
‘and we provide the best service in South Yorkshire’
Then they are definitely breaking rule 7 and their post would be dealt with by the moderators.
Another example.
Quote:
‘Where can I pick up the JVC HD1 projector?’
The reply
Quote:
‘We have them in stock for £4,000.’
Is ok since it’s answering the question. The additional availability
and pricing information is acceptable since it’s pretty much essential
to the original poster. But
Quote:
‘give me a call and we can get one out to you for tomorrow’
is breaking rule 7 and the moderators will remove this content and possibly award infractions.
I hope these examples illustrate that we are giving long term advertisers more latitude to provide useful information without getting moderated. They must still be mindful not to venture beyond answering direct questions with relevant answers.
While we appreciate your business, maintaining the attractiveness of the forum is absolutely vital, and we will not allow any member to spoil that, irrespective of whether they are an advertiser.
Premium Assured Advertisers
| Name | Details | Information |
Dabs.com is proud to be an Assured Advertiser on the AV Forums | ||
At Peter Tyson you can choose from the world’s leading brands such as Arcam, Linn, Pioneer, Yamaha, Denon, Bang & Olufsen, Meridian, Monitor Audio, Naimnet, Marantz, Onkyo, Boston, Bose, Q Acoustics, Tannoy and much more. Tel: 01228 546756 or email sales@petertyson.co.uk for advice. | ||
The TOP 20 UK dealers are all known and selected for their professional skills and integrity, with 3 areas of speciality - Hi-Fi, Home Cinema and Custom Installation. Choose an expert and get it right first time. www.top20uk.info |
Assured Advertisers
| Name | Details |
Audio Sanctum are proud to be an Assured Advertiser with EXCLUSIVE OFFERS for members. Exclusive UK retailers of Advanced Acoustics, Black Rhodium, Cayin, Cocktail Audio, Divine Acoustics, Dynamique Audio, Matrix and XTZ. Follow us on Twitter. Questions? Call us on (01623) 857707 or email. | |
Ben Miller www.discounttv.co.uk http://www.royjowetthomecinema.co.uk/ Roy Jowett LTD AV Forums Assured Advertiser | |
www.kenthomecinema.co.uk - Proud to be be supporting the AVForums as an Assured Advertiser. ISF Certified CEDIA Professional Designer | |
Custom-Cable - HiFi Headphones, Cables and Accessories Supplier | Headphones | Headphone Spares | Cables Custom-Cable are proud to support AVForums as an Assured Advertiser. | |
Brands on demonstration: ATC / Audiolab / Arcam FMJ / Bowers & Wilkins / Bryston / Clearaudio / Cyrus / Denon / Epson / Grado / Hi-Fi Racks Ltd / JVC / KEF including KEF Blade / Marantz / Michell / Monitor Audio / Leema Acoustics / Naim Audio / Neat Acoustics / NAD / Onkyo / Ortofon / Panasonic / Pioneer / PMC / ProAc / Rega / Roksan / Rotel / Spendor / SME / Sony / Tannoy / Yamaha Frank Harvey Hi-Fi and HiFix.co.uk 02476 525200 / david@frankharvey.co.uk Our Forum / Flickr / Our Blog | |
www.scan.co.uk – PC Components, Scan 3XS Systems (Home, Business, Specialised Audio or Video Systems, and more!) and Home Entertainment equipment Proud to support AVForums as an Assured Advertiser www.scan.co.uk : Proud to support AVForums as an Assured Advertiser Available to help with signup issues. Other Support/Queries please visit our site. Free delivery info! - Sign up! - Signup Problems? - Some tips! | |
Custom built HTPCs and Media Servers. Authorised Dune HD Reseller. Call us on 0113 322 94 96 or email us at sales@my-htpc.co.uk AV Forums Assured Advertiser Free shipping for active forum members ![]() | |
UKHDMI is an Assured Advertiser. Cablesson ¦ Octava HDMI Cable - We won the award of the most active company at CEDIA 08. | |
HiFi Headphones Store | Serious About Headphones Read our Headphone Buying Guides - Audio-Technica, Grado, Phonak, Shure, SoundMAGIC and more headphones - Contact Us for friendly advice HiFi Headphones are proud to be an AVForums Assured Advertiser | |
Pioneer BDP-LX55 Denon AVR-3312 B&W CM8AV package Loewe Individual Compose 40 | |
Ian www.kenthomecinema.co.uk Proud to be be supporting the AVForums as an Assured Advertiser. Home of the FrontRow Home Cinema Seating | |
JVC X30/70 Sony 30/95/1000 Epson 6000/9000 Samsung PS64D8000 Onkyo 5509 Sunfire TGA 7401 Acurus A2007 Oppo BDP-93/95 Seymour 2.40:1 138" AT Screen Draper ReAct2 MK 150 mk2 THX Ultra2 MK 950`s MK 95`s MK 85`s MK MX350 x 2 www.ideal-av.co.uk allan@ideal-av.co.uk Tel. 01924 781011-07830 034521 Ideal AV are an Assured AVF advertiser - 2012 Demo discs now available MK Sound Specialist UK Dealer JVC HD World 3D Dealer - Sony 3D Accredited Dealer - Authorised dealers for Acurus-Sunfire-Epson-Oppo-Antimode-Xpand-Seymour-Beamax-Draper ReActII | |
Customer Service Team @ HD Cable Ltd | |
CEDIA accredited custom installers in South East with 5 Lifestyle demonstration rooms. Brands on demonstration include Anthony Gallo, Artcoustic, Aurora, Beamax Denon, Definitive Technology, FrontRow, JVC, Kef, Logitech, Nad, Panasonic, Pioneer, Rako, Sonos, Spectral, Triad. Services include design and installation of home cinema and multi-room entertainment and control systems, lighting, interior design, and bespoke furniture. www.kenthomecinema.co.uk Proud to be be supporting the AVForums as an Assured Advertiser Home of the FrontRow Home Cinema Seating Visit our blog - here | |
ADA / Alphason / Anthony Gallo / Arcam / Atacama / Black Rhodium / BDI / Beamax / Crestron / DVDO / Furman / Future Automation / JVC / Klipsch / Lexicon / Lumagen / Meridian / MJ Acoustics / M&K / Nuvo / Onkyo / Optoma ThemeScene / Panasonic / Philips Pronto / Pioneer / PMC / Polk Audio / Rako / Runco / Screen Research / Sherbourn / Sim2 / SMX / Sonos / Sooloos / Speakercraft / Velodyne / Vutec / Wireworld How much does a cockney pay for shampoo? Pantene call me: 01892 860801 / e-mail me: liam@progressive-av.com / twitter me: @ProgressiveAV Progressive Audio Visual Ltd and AVToad.co.uk are proud to be AVForums Assured Advertisers. | |
LINDY Electronics. Computer, Audio / Video and Home Cinema Cables & Accessories. Over 2,500 products in stock. Established in 1932. ISO 9001 Certified. www.lindy.co.uk | Follow us on twitter @LINDYUK and Facebook | |
LINDY Electronics. Computer, Audio / Video and Home Cinema Cables & Accessories. Over 2,500 products in stock. Established in 1932. ISO 9001 Certified. www.lindy.co.uk | Follow us on twitter @LINDYUK and Facebook | |
www.m-formonline.co.uk UK Manufactured LCD and Plasma Wall Brackets. info@m-formonline.co.uk see our blog or call 01159409169. | |
Brands stocked: Mark Grant, Canare, Belden, Bettercables, Focal Speakers, Octava, Wattgate, Furutech + More markgrantcables.co.uk --- Highest quality products and service --- Cables, OPPO Blue Ray region free , Focal speakers - Squeeze-upgrade.com PSU- Genuine UK business ( Assured Advertiser) | |
AV Aficionado supports AV Forums as an Assured Advertiser, please consider supporting us back. ![]() OPPO 93/95 MultiZone/Region : JVC X30/X70/X90 | |
Multizoneav.com(Multizone Audio Visual) 01268 202 200 :::: 0844 875 2445 sales@multizoneav.com / www.multizoneav.com ASSURED ADVERTISER of AV Forums | |
Neil Davidson - Visit my facebook page | |
Nintronics.co.uk / 01923 237 717 / sales@nintronics.co.uk | |
projectorplanet.co.uk - 0121 202 0055 - salesteam@projectorplanet.co.uk Projector Planet is proud to be an Assured Advertiser | |
Regards, Projectorpoint - proud to be an Assured Advertiser on the AV Forums http://www.avforums.com/forums/view_assured.htm http://www.projectorpoint.co.uk/home-cinema-projectors.htm | |
Quantum Electronics (UK) Ltd is proud to be an Assured Advertiser on the AV Forums. www.quantumelectronics.co.uk or email sales@quantumelectronics.co.uk | |
42" Fujitsu 58 Series Plasma PS3 Slim Xbox 360 Elite Sky HD Onkyo TX-NR807 MK Sound M7 x3 MK Sound M4T Tripoles MK Sound SB12 Subwoofer | |
THX Certified Video Professional Level I & IICertified Calibrator Kalibrate is proud to be an Assured Advertiser on AVforums. Approved resellers of ChromaPure, JVC, Oppo, Dvdo, Lumagen, Sony, Xpand, Onkyo and many more... Mobile projector demos inc 92" screen, Sony HW30 Optoma HD33, Epson TW6000, JVC X30 Contact us on sales@chromapure.co.uk, 01883460225 or 07947007644 | |
dabs.com - Lowering technology prices every day. Dabs.com - The Connected Home dabs.com is proud to be an Assured Advertiser | |
From Home Cinema Projectors to Full Home Theatre Systems with the latest award winning projector, screens, amps, Blu-ray players media servers. Want something simple like an iPod Dock or a small hi-fi we have it covered! Roy Jowett AV & Discount Electrical, proud supporters of AVForums: Assured Advertiser Projection, Speakers | Find us on Facebook | Follow us on twitter | |
Sonorous.tv - Authorised UK Stockists of a wide range of high quality TV stands, furniture & mounts. Visit us at: www.Sonorous.tv Find us on Facebook | Follow us on Twitter | |
Stockists of Arcam, B&W, Monitor Audio, Velodyne, Paradigm, Sonos, Rotel, Denon, Onkyo, Pioneer, Marantz, Optoma, JVC, Control4, and much, much more. Cedia certified Custom Installation specialists located inside Ponsford Studio, Sheffield, (S2 4HS). Also incorporating a Loewe Galerie and two dedicated demonstration rooms. Contact (0114) 2555861 to speak to the team | |
www.stoneaudio.co.uk | sales@stoneaudio.co.uk hi-fi, home cinema, multi-room, design & installation. Stone Audio UK Ltd. The Axium Centre, Poole, Dorset BH16 6FE Order online or call 0845 126 0500. Stoneaudio are proud to be an Assured Advertiser. | |
www.stoneaudio.co.uk|install@stoneaudio.co.uk hi-fi, home cinema, multi-room, design & installation. Stone Audio UK Ltd. The Axium Centre, Poole, Dorset BH16 6FE. Order online or call 0845 126 0500. Stoneaudio are proud to be an Assured Advertiser. | |
On display : Anthem - Paradigm - SIM2 - KEF Muon, Reference, XQ, IQ, KHT, CI - Dali Helicon, Ikon, Fazon, Lektor, CI - PMC - Tannoy Definition - ART -Pioneer - Onkyo - Marantz - Harman Kardon - Yamaha - Electrocompaniet - Meridian Sooloos - Ius - Uvem - Sonos - Panasonic - Sony - Sharp - Philips TV & Pronto - Nevo - JVC -Epson - Mitsubishi - BDI - Spectral - Hi-Fi Racks. Dedicated 110" ISF Calibrated Cinema Demonstration room. The Home CinemaCentre - Email:Info@TheHomeCinemaCentre.co.uk Phone: 0131 229 9350 We are 5 : A year of exceptional pricing |5 Year warranty on all installations|5 Year Warranty on all Projectors | |
www.tps.uk.com 0161 344 0123 Mon-Sat 10am-5pm TPS is proud to be supporting AVForums as an Assured Advertiser | |
Pioneer 506XDE Denon 1920 Yamaha DSP-AX757SE Bose Acoustimass 7.1 360 + HD-DVD Drive Sky+ Click here for PMC / Bryston Open Day; March 17th 2012 Hear the new Bryston SP3 Processor and Twenty Range @ Zinc-HT PMC / Bryston / Naim / Linn / Spendor / Meridian / Loewe paul@zinc-ht.com | www.zinc-ht.com | 020 8953 5522 | @zinchometech | |








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