Focusing on 1080p TVs was a mistake, admits top US retailer

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25-06-2007, 9:30 PM

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Focusing on 1080p TVs was a mistake, admits top US retailer

1080p has not been a magic number for US retail chain Circuit City. It believes that by placing too much emphasis on higher-priced 1080p televisions it lost sales with mass market 720p/1080i products. “We really emphasized Full HD, maybe to our detriment,” admitted president and CEO Phil Schoonover. Going forward, the chain says it will [...]
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