well i only ever download over night when i am not using the pc for anything else so no bandwith worries there,So what if other subscribers are downloading the sky content from my pc....thats how file sharing works,
And as the the hardware in my pc has no bearing on my financial/sex life or anything else i would not discuss with people i would not choose to,they are welcome to that info, I cannot see what the problem is,I am certainlyno paranoid android,this info is surely only collected for evaluation purposes.
I can only see this asa the way forward. As air band are constantly being narrowed by the introduction of new stations and the F"&*ing pirate radio stations surely the idea of getting a good source to my viewing medium can only be good,
There are also a few experiments going on in the media world for delivering tv stations live by broadband, Just check out brighton tv for an example.
http://www.tvbrighton.com/
Is this not a way forward,