| Re: GAME.co.uk Download PC games now!!
Steam is more expensive for UK people at the moment due to Gordon and his lovely friends the Bankers......this time last year, buying a game on Steam in the UK was around the same as buying it cheap from Amazon, but getting it straight away, not having to worry about scratching the disc etc. The only thing you can try and blame on Valve is that they havnt established a UK base yet so they can charge UK customers in £'s. Although they do still charge the same as the shops in America pretty much.
EA have no excuse, they have a massive UK presence so could easily put the games out cheaper, they already run massive servers so the distribution system would cost them bugger all.
The ONLY reason the games still cost the same as the shops is because the shops moan and whinge at the publishers if they discount online (I say discount, read it as 'remove massive retail markup') and the whole industry suddenly thinks 'omg shops are right, we cant discount or the shops will close and we'll sell less product'. Of course the shops wouldnt shut, their profit comes from Console games not PC games......but they still want that extra bit of profit from PC games so they moan and whinge. Shame really, most PC gamers will be online, there are very few that wont be that buy modern games so getting the game from a shop or online store just isnt necessary, OCD should be ftw but isnt.
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