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Originally Posted by mjcairney Personally, if I were involved in the marketing of your new plasmas, I'd be making appointments with all the AV specialist stores and, let's be honest, it's not as if they're on every street corner and therefore impossible to make contact with them all, to arrange to get the equipment in for a thorough demonstration with a view to getting them on board as approved LG resellers. There really are many things you could do with limited resources to help convince people like me that your new range is as good as George Mead would have us believe from the video produced with Phil Hinton for AVForums.com and, to do that, you need to look outside the box. |
Again, I agree absolutely. Currys, Comet et al are just not able to deliver the sort of service that an AV specialist can deliver, and while the big box shifters may be very useful in terms of volume sales, and giving floor space to LG products, I'm afraid my experience of them (and, shudder, listening to the advice they give others) means that they cannot be relied upon to sell the benefits of any product. For example, in a local Currys I heard the salesman say that ISF mode meant that the set was instantly set to give you the best picture.

The idea of specialist resellers works for the big brands in the UK - Pioneers' range of products is an excellent example, which are available through Currys et al, but also through the independents.
I am aware that LG are not pursuing the same 'premium product' strategy as Pioneer, but if products are to sell on performance, rather than simply good looks and a good price, then it really is essential to get them into dealers where they can be demonstrated. LG may want to consider that, given they have brand reputation to build in the UK, a sales strategy that does not include the independents will continue the perception that (and let's not mince words) LG is a mass market, second tier company, whose stuff is ok, and good value for money, but not up with the better AV brands in terms of technology or performance. This has to be addressed.
Again, I repeat that I am a happy LG Scarlet LCD TV owner. The only issues I have had with my set are down to the tech, not the TV (i.e. ok blacks, motion blur), and even then both are still good. [EDIT: There is another small issue with sound drop-out/stutter from the internal tuner: see
http://www.avforums.com/forums/showt...2#post7771712].
The ability to tweak settings independently per input is such an excellent feature, and makes a real difference to performance. It was this that made me take a chance on a LG, and I don't regret it, and I only found out about this key feature by judicious research on my part. I will say that the current LG website is excellent (I love the feature videos, etc), but all the advertising hype in the world is no substitute for seeing the set in all its glory. I might consider upgrading to one of the new Plasmas, to improve on my movie viewing, but, like others here, I am not going to shell out that much cash until I can see it calibrated and against other brands.