Sorry, I should provide a little info shouldnt I
Looking for a 40 to 42" screen
Main seating position is directly opposite approx 14 feet away. we do have a sofa at 90' to the screen but thats for guests so not that important

Budget is only £600 max and I would like to get a warranty with that but if its not needed more money for TV
I Have no HD sources at present so mainly watch all TV through the ordinary Sky SD box.
I also only have DVD - no Blueray - no point till I get a TV that can manage HD
Full HD not that important if Im right in thinking that at 14 to 15 feet I wont notice a difference
Do a fair bit of gaming (on wii) - thinking about getting a PS3 eventually (for B/ray and gaming)
Watch a fair bit of sport (mainly football) but mostly watch fast paced films (I watch a lot on DVD)
The thing is most places I've been to have BBC HD on which looks good on all sets but it would wouldnt it.
My friend has been singing the praises of the LG scarlets and I must admit thier plasmas (especially 42PG6000) look mighty fine indeed but the burn and Image rentention bothers me a little.
Hope this helps a little