Superman Versus the pirates

**The News Bot** · 05-10-2006, 10:00 PM

In an effort to curb lost revenue to piracy, Warner has released Superman Returns in China two months earlier than anywhere else in the world. The move from CAV Warner Home Entertainment (a joint venture between Warner China Audio Video) Â* has specifically put copies of the film into retail outlets known to supply [...]
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Figment · 07-10-2006, 1:18 PM

Very interesting. An innovative experiment to be applauded in my view, after all it has to be better to reap 95% of the market at a £ a pop than 5% at £20 a pop.

Dankeech · 09-10-2006, 1:57 PM

Sooo. If we all start copying, we get cheap DVD's as a reward??

Hmm.

Dan.

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