I think a lot of TV positioning depends on whether you sit in the lounge to watch TV, or watch TV occasionally whilst sitting in the lounge

. Which is why so many mention the eye level thing in these threads (being an AV forum n all!) Like everything it's just personal choice though.
Looks like you've made a good start with this one mate! Funny how fashion comes and goes, can't ever see these brick fireplaces coming back can you, but I guess they will...
Sam