Originally Posted by kontiki

Completely agree bobbytoad.

The base colour of the E series is a very dirty shade of cream (think old PC monitor that has seen too much sun), and I suspect the light colour will actually distract attention from the screen, even in darkened rooms. And all the dark frame does is accentuate the bulk of the LCD by highlighting it's edges.

I'm trying hard to like the W series. The 32 inch (which is what I'm looking at), however, is badly proportioned - it uses the same base as the 40 inch - and so is oversized in my opinion. Has obviously been done as cost saving measure, but Samsung didn't make this mistake with the 656 range - everything is scaled accordingly.

I'm looking at LCD performance as well of course (my wife would say to an obsessive level!), but if I'm putting something this prominent in my living room it has to be reasonably inoffensive.